Engineering Eden: lessons from remote Fordlândia 100 years later
nicolasboullosa.substack.com
Henry Ford sought to control his rubber supply by building Fordlândia, a model community in the Amazon. But transplanting the American Dream to the rainforest proved illusory.
Engineering Eden: lessons from remote Fordlândia 100 years later
Engineering Eden: lessons from remote…
Engineering Eden: lessons from remote Fordlândia 100 years later
Henry Ford sought to control his rubber supply by building Fordlândia, a model community in the Amazon. But transplanting the American Dream to the rainforest proved illusory.